Sports Marketing & Media: The Miami HEAT just locked in an expanded broadcast deal with WPLG Local 10, bringing more 2026-27 games to free, over-the-air TV (plus Spanish audio), a reminder that local distribution is still a growth lever for brand visibility. Brand Activations: The Miami Marlins and ADT launched “Safe At Home With ADT,” using QR-driven ballpark engagement and an ADT Blu House to turn visits into VIP-style experiences. Real Estate Marketing: Growin Group and Property Pro Partners broke ground on EDEN, a 32-unit wellness-focused boutique condo near Aventura Mall, leaning into smaller-luxury demand and flexible rental options. Local SEO Push: Ocala’s Local Ranking Coach rolled out specialized semantic SEO for HVAC, plumbing, electrical and contractors, targeting high-intent “near me” searches. Political/AI Messaging Watch: A Duval school board candidate reportedly used an AI-generated image in a campaign post, then removed it after scrutiny—another sign Florida campaigns are still wrestling with disclosure and trust. Public Health Campaign: Florida Healthy Start Coalitions and Sunshine Health launched ads and an educational hub on maternal warning signs, aiming to improve outcomes amid a D+ March of Dimes report card. Energy & Cost Pressure: The Trump administration’s “energy emergency” order kept Orlando’s Stanton coal plant running past retirement, raising the stakes for utility marketing around reliability vs. rising bills.